From Then to Now: The Doro Story

The 2000s brought Doro to the brink of collapse before a bold reinvention changed its future. Discover how Doro found a new purpose and became a specialist in technology designed around the needs of older people.

The 1990s were a decade of dramatic change for Doro, from economic crisis and rising competition to rapid growth, TV advertising and a brand name Sweden wouldn’t forget.

The 1980s brought big changes for Doro, from a new company name and fierce competition to financial setbacks, new products and the move into telephones, cordless phones and faxes.

Discover how Doro began in 1974, when two young entrepreneurs introduced a telephone answering machine to Sweden and started the company that would later become Doro.